HTTP Gallery is pleased to host the UK premiere of In the Long Run (2010), the new work by art collective IOCOSE, produced by Aksioma – Institute for Contemporary Art (Ljubljana) as part of the platform RE:akt!.

View short Trailer of video on Youtube

In the Long Run (2010) is a reconstruction of a possible future high profile media event. The death of pop star Madonna is described in a BBC News special edition, with a journalist and studio guest who go over the details of the fatal car accident, the statements of the VIPs and the reactions of fans around the world.

It is not a true story, but neither is it improbable. All TV networks prepare obituaries about famous people to put on air in the event of an unexpected death. The death of an international figure is not just predictable, it is actually predicted in the video files kept up to date in their archives.

The new video will be accompanied by two previous works, Doughboys (2009), a ‘real time mockumentary’, following a trio of real-life super heroes who defended illegal issues in the police patrolled streets of Rome, and FloppyTrip (2009), an installation consisting in a kit, to prepare your own hallucinogenic drink by recycling redundant floppy disks and provided with a video explaining how to use it.

IOCOSE has been working in Italy and Europe since 2006. It organises actions in order to subvert ideologies, practices and processes of identification and production of meanings. It uses pranks and hoaxes as tactical means, as joyful and sound tools. IOCOSE thinks about the streets, Internet and word of mouth as a battlefield. Tactics such as mimesis and trickery are used to lead and delude the audience into a semantic pitfall.

IOCOSE will be interviewed live on Furtherfield on Resonance FM on Wednesday 03 November at 7pm. Available to download from www.furtherfield.org/resonancefm.php

To accompany In the Long Run, we are pleased to present a new essay by critic, writer and curator Domenico Quaranta about IOCOSE’s new work. (download PDF)

Production: Aksioma – Institute for Contemporary Art, Ljubljana, 2010 www.Aksioma.org Project produced as part of the platform RE:akt!

Also screening at:
RE:akt! – Reconstruction, Re-enactment, Re-reporting
Rotovz Exhibition Salon, Maribor, Slovenia
21 October – 19 November 2010

More Information:
IOCOSE: www.iocose.org
RE:akt!: www.reakt.org