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Data as Culture

28/09/2014
Daniel Rourke

Featured image: Your Fingerprints on the Artwork Are The Artwork Itself

In a work commissioned by curator Shiri Shalmy for the Open Data Institute‘s ongoing project Data as Culture, artist Paolo Cirio confronts the prerequisites of art in the era of the user. Your Fingerprints on the Artwork are the Artwork Itself [YFOTAATAI] hijacks loopholes, glitches and security flaws in the infrastructure of the world wide web in order to render every passive website user as pure material. In an essay published on a backdrop of recombined RAW tracking data, Cirio states:

Data is the raw material of a new industrial, cultural and artistic revolution. It is a powerful substance, yet when displayed as a raw stream of digital material, represented and organised for computational interpretation only, it is mostly inaccessible and incomprehensible.

In fact, there isn’t any meaning or value in data per se. It is human activity that gives sense to it. It can be useful, aesthetic or informative, yet it will always be subject to our perception, interpretation and use. It is the duty of the contemporary artist to explore what it really looks like and how it can be altered beyond the common conception.

Even the nondescript use patterns of the dataasculture.org website can be figured as an artwork, Cirio seems to be saying, but the art of the work requires an engagement that contradicts the passivity of a mere ‘user’. YFOTAATAI is a perfect accompaniment to Shiri Shalmy’s curatorial project, generating questions around security, value and production before any link has been clicked or artwork entertained. Feeling particularly receptive I click on James Bridle’s artwork/website  A Quiet Disposition and ponder on the first hyperlink that surfaces: the link reads “Keanu Reeves“:

“Keanu Reeves” is the name of a person known to the system.

Keanu Reeves has been encountered once by the system and is closely associated with TorontoEnter The DragonThe MatrixSurfer and Spacey Dentist. 

In 1999 viewers were offered a visual metaphor of ‘The Matrix’: a stream of flickering green signifiers ebbing, like some half-living fungus of binary digits, beneath our apparently solid, Technicolor world. James Bridle‘s expansive work A Quiet Disposition [AQD] could be considered as an antidote to this millennial cliché, founded on the principle that we are in fact ruled by a third, much more slippery, realm of information superior to both the Technicolor and the digital fungus. Our socio-political, geo-economic, rubber bullet, blood and guts world, as Bridle envisages it, relies on data about data. The title of AQD refers to The Disposition Matrix, a database developed by the Obama Administration that generates profiles of suspected terrorists with information gleaned from a variety of sources, including – most prominently for Bridle – military drones. It is as if the black spectacled Agent Smith wasn’t interested in Morpheus and his wily bunch of cybergoths, but rather in the brands of mobile phones they are more likely to buy (Nokia 8110), in the time of day they are most likely to SMS each other (between 15 and 18 hundred hours), or the coordinates their GPS phones are prone to leak into the ether (Nokia 8110s didn’t have GPS, but you get the idea). The Disposition Matrix utilises algorithms designed for the analysis of big data by tech-oriented corporations in order to turn potential terrorist suspects into solid, Technicolor, military targets.

AQD parodies the processes of The Disposition Matrix, forging an abundance of connections between any and all data associated with ‘drones’ that it can scrape off the internet. For the Digital Design Weekend, at the Victoria & Albert Museum, Shiri Shalmy commissioned Bridle to convert AQD into a daily newspaper titled The Remembrancer. Arranged in newsprint columns of gobbledegook roll a stream of metadata terms, plucked and highlighted by the system:

The idea was that some yahoo decided to assist firefighters, especially those sick of the property. Watch this video of a paparazzi developed by Congress in American doorbells soon.  

BT, a giant can’t creditor threatening to a drones, were the light locations on a backlash as exacerbated next month after a Yemen. Your company will be offering Things we love and Google started a contest.

The newspaper format allows the reader to revel in the nonsense generated by AQD, rooting its abstract and distant associations in a medium predicated on the conveniences of daily, disposable life. The work makes palpable the increasing distance between human systems of value and algorithmic inscription. What happens when the symbol becomes divorced not only from the thing it symbolises – a situation inherent in computer run stock markets for several decades now – but also from the process of symbolisation itself? Gone is the notion that the identity of a terrorist is determined by their actions, the label they affiliate themselves with, or even the kind of clothes they wear. Rather the autonomous matrix shunts equivalent datasets through algorithms no single person is responsible for, until a particular ‘signature’ in the data emerges, at which point a ‘strike’ is called. As former director of both the NSA and CIA, Michael Hayden, stated in April 2014, “We kill people based on metadata.”

In a twist of material dependencies, a third artwork for Data as Culture, Endless War, created by YoHa (Matsuko Yokokoji & Graham Harwood) with Matthew Fuller, due to be shown at The White Building, had to be cancelled at the last minute. Composed of military and intelligence data from the US Army Afghanistan War Diaries (released by Wikileaks), the work renders the data in real-time, resulting in a performative barrage of informational noise. Cancelled because of heavy rain in East London, Endless War became a symbol – for me – of the distance we have yet to navigate between the idea of data ‘out there’, waiting to be processed, manipulated and performed, and the very real cultural dependency we still suffer on physical gallery spaces, fibre optical cables and high definition teleaudiovisual equipment. In a cheeky act of reviewer rebellion I avoid concluding this article, concatenating my thoughts instead into one final browse of James Bridle’s A Quiet Disposition:

Capitalism” is a SocialTag known to the system.

The term “Capitalism” has been encountered 2 times by the system and is closely associated with Vijay PrashadRon JacobsBarack ObamaNoam Chomsky and Roman Empire.

Daniel Rourke is a British born writer/artist currently based between London and Berlin. website/portfolio : machinemachine.net twitter @therourke

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Daniel Rourke is a British born writer/artist currently based between London and Berlin. website/portfolio : machinemachine.net twitter @therourke Share: Twitter Instagram Facebook